HomePlatformWho we serveOur storyClients & partnersFree toolsPricing Contact Book a 20-minute demo

Prime cost · Bakery

Prime cost benchmarks for bakery

Illustrative — where each sales dollar goes for this format.

Bakery operators typically run a prime cost of 52-62% — labour 28-35%, cost of goods 22-30%. Here is what drives it, and the number worth watching instead.

The bands

Prime cost52-62%COGS + labour ÷ net sales
Labour28-35%Including salaried managers
Cost of goods22-30%Food, beverage, packaging

Production labour happens before trading, so labour is front-loaded and hard to flex against demand.

What to watch instead

Waste and unsold production. Bakery COGS is heavily driven by what was made and not sold.

Why the band is not your target

These ranges are orientation, not management. The benchmark that matters is your own best location, because it already proves what is achievable on your menu, your suppliers and your labour market — and nobody can argue it is unrealistic.

In a twelve-store group measured in August 2026, the group averaged 50.2% prime cost. Underneath that average the best store ran 23.60% and the worst ran 75.84% — same brand, same menu, same suppliers.

Work out what your own spread is worth →

How bakery compares to other formats

Typical prime cost bands by format
FormatPrime costLabourCOGS
Quick service (QSR)55-62%25-30%28-33%
Fast casual58-65%27-32%29-34%
Full service60-68%30-35%28-34%
Pizza52-60%25-30%25-30%
Coffee shop50-58%28-34%20-26%
Bar and pub52-60%24-30%24-30%
Ghost kitchen55-68%20-26%30-38%
Bakery52-62%28-35%22-30%
Sandwich and deli55-63%25-31%28-34%
Juice and smoothie50-60%27-33%22-29%
Food truck50-60%22-28%28-34%
Catering48-60%22-30%26-32%

Before you trust any of these numbers

A prime cost figure is only as good as the hours behind it. If some of your worked hours have no cost attached — because staff clocked in on the POS but were never mapped to a roster record — your labour percentage, and therefore your prime cost, reads lower than reality.

In practice most multi-unit groups sit between 60% and 85% coverage before that is fixed. Check yours free →

Other formats

Quick service (QSR) · Fast casual · Full service · Pizza · Coffee shop · Bar and pub · Ghost kitchen · Sandwich and deli · Juice and smoothie · Food truck · Catering

See your own prime cost, per location

Book a 20-minute demo