Store gap calculator
Your best store already proves what the others could do
Same brand, same menu, same suppliers — and a prime cost gap of twenty or fifty points between locations. This works out what that gap is worth, and what half of it would return.
Your estate
Why the gap beats the average
Group-level prime cost is an average, and an average hides the store that is losing money. A group running a respectable 50.2% can contain a location at 75.8% — and that location is not an average problem, it is a specific problem with a name and a manager.
The gap is also the most credible improvement target you have. You are not asking a store to hit an industry benchmark from a consultant's deck; you are asking it to hit what the store eleven miles away already achieves on the same menu.
| Store | Prime cost | Position |
|---|---|---|
| Parkview | 23.60% | Best in group |
| Westbrook | 24.51% | — |
| Brookside | 26.18% | — |
| Eastway | 29.51% | — |
| Hillcrest | 47.25% | — |
| Palmview | 53.86% | — |
| Lakeshore | 55.96% | — |
| Cedarfield | 61.29% | — |
| Northgate | 63.94% | — |
| Stonebridge | 71.66% | — |
| Riverbend | 72.22% | — |
| Millbrook | 75.84% | Worst in group |
Stores showing very low prime cost in this table include locations whose POS employees were not yet mapped, so their labour was undercounted. That is exactly why the ranking and the coverage figure have to be read together.

